Since the LED entered the lighting industry, it has received the attention of the society and the media. In order to seize the market opportunity, there has been a phenomenon of overheated investment. However, after the market boom, LED lighting did not show the expected results. Is it a long way to go, or is it difficult? Where is the future of led lighting? This paper summarizes and analyzes some of the current problems in the LED lighting industry. The specific contents are as follows:
First, the lack of core technology
Although the Led industry has shown a "blowout" trend in recent years, it is quite scarce in core technologies and patents, especially the lack of blue and white light core patents related to future development, which restricts the long-term development of the entire Led industry. Even the core chips of some SMEs rely on foreign exports. As the scale of the industry continues to expand, the issue of technology patents will become the lifeblood of controlling the development of enterprises.
Second, lack of brand awareness
The entry threshold of the Led industry is so low that the number of enterprises is numerous and mixed, and there are many small and medium-sized enterprises in small and medium-sized enterprises. Most of these enterprises do not have the awareness of creating their own brands, and the products are uneven, and many of them are just foreign brands. If there is no independent brand, and the brand image is not established in time, the company will gradually be overwhelmed by the tide of Led lights.
Third, the impact of local protectionism
Most local governments have different levels of local protectionism. The government will introduce corresponding support policies for economic development. For example, when selecting landscape lighting and traffic lighting, local enterprises will be given priority, so some small and medium-sized enterprises have to focus on their main energy. It is placed in the bidding government project, thus losing the opportunity for external expansion, and the local government has little impact on the establishment of the brand image.
Fourth, the lack of industry standards
The development of Led lamps is extremely fast, and there is no standard in the market. At the same time, the country has not issued corresponding national industry standards. Large enterprises generally set standards by themselves, and small and medium-sized enterprises follow, which makes the industry standards regional. Inconsistent industry standards have led companies to encounter significant obstacles in opening up markets in different places.
Fifth, the price is high
Compared with traditional lighting, the price of Led lamps is relatively high, which is more commonly used in government projects and large buildings, and does not enter the families of ordinary people. Although the Led lamp has the characteristics of environmental protection, the high price still keeps most ordinary consumers in a wait-and-see state, and it takes a long time for the Led lamp to enter the home lighting.
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