Hisense TV China Tops Global Screen
Where there is a European Cup match, you can see Hisense. In the coming month starting from June 11, Hisense from China will use the European Cup's Dongfeng to securely occupy the screens of millions of users and households worldwide, bringing out a competition for the global high-end color TV market. war.
From today (June 11th), in the coming month, whether your home TV is Samsung, Sony, Sharp, or Skyworth, LeTV, Xiaomi, as long as watching the European Cup competition, then in the eyes of all people, only You will see a brand of TV, that is Hisense.
On the morning of June 11, at 3:00 a.m. Beijing time, the 15th European Cup opener started in France. When the game reached the second minute, the world’s hundreds of millions of viewers saw the figure from Chinese brands for the first time. "Hisense TV, China's first" Chinese and English advertising debut, and even high-profile to occupy the screen of hundreds of millions of viewers around the world.
A short “slogan†of eight Chinese characters shows the arrogance and strength of Hisense TV, and it is the pride of the rising Chinese brands. It is understood that in the 90 points per game, Hisense brand advertising as one of the top ten sponsors of the European Cup will have an eight-minute appearance time. This means that in the process of enjoying a passionate European Cup competition, hundreds of millions of users will frequently see the slogan of "Hisense TV, China's No. 1" in this domination.
What everyone sees is "Hisense TV, China's No. 1" slogan. What they cannot see is that in recent years, Hisense TV has been accelerating its expansion and full-scale sprint in mature markets in Europe and the Americas with its own brands. course. In the end, this also achieved a successful leap from China's first to the world's third. From last year to the first quarter of this year, Hisense has pushed the world's oldest TV giant Sony behind and became China's first television brand to be ranked third in the world.
Obviously, this is not just Hisense’s advertising campaign for owning China’s number one television business, but also the open endorsement of China-made and Chinese brands to mature markets in Europe and the United States. This is also the first time that the audience and fans of the European Cup have witnessed the high profile and domineering of Chinese companies and Chinese brands. Next, as China’s No. 1 Hisense TV, China has already been dissatisfied with China’s No. 1 and is moving from China to global markets such as Europe and the United States, allowing global users to feel the charm of Chinese manufacturing and Chinese brands.
Industry insiders pointed out that when 24 teams from Europe are fiercely competing for the European Cup championship in the coming month, Hisense, a Chinese company, is on another playing field - the world's most mature European and American color TV sets. In the market, a Chinese brand launched a positive offensive against Japanese and Korean brands.
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