On August 24th, OSRAM made an official announcement regarding its agreement to acquire Digital Lumens, a prominent U.S.-based software platform provider. This move is expected to significantly enhance OSRAM’s portfolio of Internet of Things (IoT) applications, particularly those built around industrial building-connected lighting systems.
Digital Lumens, founded in 2008, specializes in offering industrial IoT solutions and is headquartered in Boston, Massachusetts. Their software platform supports a variety of applications, including intelligent lighting control, energy management, security systems, air quality monitoring, and other environmental metrics. This cloud-based platform is designed to work seamlessly with components and hardware from other manufacturers.
OSRAM intends to incorporate its existing digital services into this platform. One notable example is Einstone, a navigation and positioning solution that uses Bluetooth technology to deliver personalized product recommendations directly to shoppers' smartphones while they are in retail environments.
It’s well-known that following the sale of its consumer lighting division, OSRAM has shifted its focus towards advanced technologies like specialty lighting, industrial lighting, and lighting solutions. With the acquisition of Digital Lumens, there is speculation about whether OSRAM might expand into other areas beyond lighting. In response to inquiries from Gaogong LED, OSRAM provided some insights into their intentions, emphasizing their interest in leveraging Digital Lumens’ capabilities to explore new frontiers.
Intelligent manufacturing represents a convergence of cutting-edge manufacturing techniques and information technology, serving as a key enabler for transforming traditional industries and fostering the growth of emerging sectors. Globally, companies are increasingly adopting automation to address rising production costs. Through the integration of industrial robots, cloud platforms, and intelligent detection systems, businesses aim to create smart factories.
Digital Lumens is dedicated to delivering comprehensive industrial IoT solutions. OSRAM highlighted that the Digital Lumens platform can integrate numerous types of sensors, allowing not only for lighting control but also for managing room temperature and humidity levels. This integration empowers OSRAM to assist customers in digitizing their industrial spaces and building smarter factories.
Moreover, Digital Lumens provides a suite of IoT solutions comparable to GE’s Predix Industrial Internet Cloud Platform. Initially developed internally by GE for asset performance management, Predix was later opened up globally as an industrial IoT platform in 2015. GE successfully implemented Predix in smart cities.
As smart city initiatives continue to progress, there are questions about whether OSRAM plans to adopt the Digital Lumens platform similarly. OSRAM responded to these queries by stating that their current focus remains on indoor sensing and control solutions. However, they are evaluating potential applications across additional areas and customer segments moving forward.
Stefan Kampmann, OSRAM's Chief Technology Officer, emphasized that acquiring Digital Lumens will allow OSRAM to offer future-proof digital solutions for device management and IoT applications. By combining software and sensors on one platform, companies can gain deeper insights into their physical environments and optimize space utilization. As a company deeply rooted in understanding spatial dynamics, OSRAM aims to develop innovative business models beyond traditional lighting.
[Attached Image: OSRAM logo]
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