It is true that China can buy the whole world of home appliances!

Recently, there are two major events in the appliance circle. First, Midea's acquisition of Toshiba's white-electricity business has finally settled. Midea obtained an 80.1% stake in Toshiba Consumer Electronics Co., Ltd. for 53.7 billion yen (approximately 473 million yuan). Second, Sharp announced that it accepts Foxconn's purchase proposal and the two sides formally signed a contract on April 2.

Between the first day, Japan’s “Baidian” Big Three changed hands. Before the netizen's exclamation: "China wants to buy Japan!" Is it suddenly felt that the home appliance industry is going to change! When will China's household electrical appliance enterprises have been so powerful? Perhaps they can be found in the newly released 2015 annual household electrical appliance business earnings report. answer.

The United States: making money sisters are correct

In a word, the United States is not bad money! Midea Group's annual report shows that in 2015 the total operating income of 138.4 billion, a slight decrease of 2% year-on-year, but the net profit attributable to the parent company reached 12.7 billion yuan, an increase of 21%. Among them, the ice washing business was in reverse of market growth. Refrigerator revenue was 11.4 billion yuan, an increase of 17% year-on-year, and washing machine revenue was 12 billion yuan, up 20% year-on-year; small home appliances realized revenue was 35.4 billion yuan, an increase of 8% year-on-year.

Such an exciting transcript is enough to show that since the transformation in 2011, Midea Group has made great strides in exploring the new path of sustainable development in the Internet era, and has found a new path of quality growth and connotative development. Consumer-centric, based on the spirit of artisans to create a series of good products, such as comfort star air conditioning, Beverly drying one washing machine, dual-screen smart refrigerator, cross-border air-conditioning fume hoods, etc. for its success in the four home appliances market Have a drink. The improvement of its smart home strategy, online e-commerce platform, offline 3rd and 4th floor market layout, and comprehensive category-wide after-sales service also injected new market vitality into corporate operations. The agreement with Japan’s Toshiba’s acquisition of its global white-power business is also a “fast-moving key” for global operations and global mergers and acquisitions of Midea Group.

In the winter background of the entire home appliance industry, the life of the United States is indeed very beautiful.

Foxconn: OEMs must also go highly

Foxconn Electronics (Hon Hai Precision) 2015 financial report shows that in 2015 the company's operating income was 4.48 trillion TWD (about 136.4 billion U.S. dollars), operating profit was 164.27 billion TWD, and net profit was 146.87 billion TWD (about 4.553 billion U.S. dollars). ).

As the largest subsidiary of Foxconn Group, the 42-year-old Hon Hai’s tremendous contribution to the electronics industry has promoted the popularization of the “horizontal division of labor” business model that separates development and manufacturing. Currently, half of Hon Hai’s revenue comes from the Apple business. In addition, Hon Hai Precision also manufactures computers, smart phones, servers, and video game consoles for companies such as Sony and Hewlett-Packard. The strength of Foxconn is beyond doubt. Despite frequent employee jumps, fights and other incidents in recent years, Foxconn's performance proves a very practical statement by Mr. Gou: "The competitive environment is indeed the most important."

Of course, the earnings of OEMs are always dictated by the contracting parties. Now it seems that the trump card that relies on the manufacturing of OEMs is Sharpe. With Sharp's LCD panel and future OLED panel support, Hon Hai wants to win more OEMs. So Easy! Guo always no longer needs to worry about Hon Hai's orders!

Haier: Replace Engine in Flight

The same white giants, the United States won the number of Toshiba won numerous clicks, and Haier's $ 5.4 billion acquisition of GE appliances is a good neighbor. According to the 2015 annual results announced by Haier Electronics, the company’s net profit attributable to the mothers increased by 10.5% year-on-year to RMB 2,703 million; the annual operating income was RMB 62,826 million, a year-on-year decrease of 6.4%. Among them, Haier's washing machine business recorded a total revenue of 14.952 billion yuan, ranking among the top in all categories.

In the past 10 years, Haier has entered a long and difficult transition period. The increase of only 100 billion in 10 years is often used as a proof of the decline of Haier. In fact, with the concept of "customer first", Haier, with its determined transformational determination, has already embarked on a path that no one has ever taken before. “Originally, Haier made its products, then created a brand, sold the products to consumers, and gained user loyalty through the products. Now Haier has become a startup platform, and consumers can start businesses on the platform.” In addition to no-clean washing machines, Raytheon In addition to small and micro enterprises such as notebooks, Zhisheng refrigerators, etc., which were hatched from traditional industries, in 2015, the Haier platform bred several new projects such as live network, egg industry ecology, pole car commune, express delivery counters, and community wash.

Today, with the acquisition of GE's R&D, channels, products, brands, and its large number of high-end market users, Haier’s internationalization is accelerating. Haier has been stressing that on the transition road, the direction is more important than speed. From 0 to 1, Haier’s smart life is already on the road.

Skyworth: The most unexpected counterattack

Once upon a time, saliva warfare and price warfare have become synonymous with the color TV industry. Buying the main content of the Internet TV or the traditional cattle products has become a more tangled issue than “to be or not to be”. After the fierce confrontation between the two companies, Skyworth's performance around the overall layout of living room entertainment doubled and became a big winner. Skyworth Digital released its annual report, showing that in 2015 the company achieved operating income of 4.180 billion yuan, an increase of 15.69%, to achieve the net profit attributable to the parent company 415 million yuan, an increase of 8.94%.

It may be Skyworth's profitability to do a good job for users. In 2015, we took the lead in mass production of OLED TVs and took the lead in HDR technology. This made Skyworth once again occupy the high ground of display technology. At the same time, Skyworth Digital also actively cultivates and develops new profit growth points by acquiring automotive intelligence and liquid crystal intelligence, actively deploys smart home hardware and system application services, and builds the Skyworth smart home ecosystem. At present, there is still some distance from the 100 billion yuan target that Skyworth once promised. What Skyworth will do next is to complete and surpass its previous dream.

TCL: "Double +" Flowering Results

Recently, TCL Group released its 2015 annual report, which shows that the company achieved a total revenue of 104.5 billion yuan, an increase of 3.51% year-on-year, and a net profit of 3.23 billion yuan, a decrease of 23.7% year-on-year.

Although there was a year-on-year decline in net profit, TCL has made considerable progress in LCD panels, mobile phones, televisions, smart manufacturing, and service business and strategic cooperation. In 2015, the overall growth rate of the household appliance industry declined, but it was also considered as a satisfactory answer. Since the “double +” transformation strategy that was promoted in 2014, the new core capabilities have fully emerged. The Internet Applications and Services Business Unit, sales and logistics services business group, and financial business unit are gradually becoming important components of TCL's future business growth. In 2015, the total revenue of the Group's service business segment reached 22 billion yuan, a year-on-year increase of 20.4%, which was significantly higher than the increase in product sales revenue. And its four vertical sub-ecosystems around videos, education, games, and life have gradually matured. As of December 31, 2015, the number of active users on the smart TV + TV platform reached 11,925,000, and the number of active users per day reached 4,801,000, an increase of 111.6% year-on-year.

When you bloom, creativity must move your life.