The car network blueprint has drawn great data will release huge magic

In the past issue of "Automotive Intelligence" Salon, distinguished guests made a lot of ideas to share and summarize around the Internet of Vehicles. If you like to exchange and learn, you will not miss this opportunity to rise. Internet of Vehicles is a big topic, and there are many branches, but the following points may make you shine.
The car network blueprint has drawn great data will release huge magic

The car network blueprint has been drawn. Big data will release huge magic.

  Car companies are lagging behind in digital management


Today, with the rapid development of the Internet, big data has a very important influence on the portraits of consumers. At the same time, it has a precise tracking of consumer spending habits. It is for this reason that many companies have found many of them. Using the power of big data to create and establish a competitive advantage, of course, this is a way for many new ventures to catch up. In the field of automobiles, for the old-fashioned traditional car companies, the corresponding is a huge impact.

Deloitte Consulting gave you a comment on the phenomenon they found: "In the past few years of consulting experience, we found that both German and Japanese car companies have two problems. First, inside the company. System data is connected in series. For example, systems such as DMS and CRM are built earlier. These systems are not ready for the digital age. Second, more importantly, enterprises need to obtain some external data through These data to understand the user's behavior habits. Chinese car companies generally do not make direct contact with customers, but through dealers, at the same time we will have many channels."

This is more important. Most of the car companies are biased towards more traditional enterprises. In today's digital age, car companies are still relatively "conservative" in the use of data, which gives many opportunities and opportunities for latecomers. The power of Internet data I think everyone has seen it. Precision marketing and competitive bidding have even created a giant company like Facebook, which has become a major source of corporate profits, especially in the era of car networking. Therefore, information guidance industry to change the industrial structure is a very important development trend.

Accurate service is the power of a breakthrough at this stage <br> <br> mentioned data, we have to mention a male in car networking technology era to their own position, that is diagnostic for the vehicle industry attention.

The future of the Internet of Vehicles industry is very full, but the reality is very skinny. At present, the era of the outbreak of the Internet of Vehicles is still not coming, and it is still an industry that is “satisfied”. This is also a problem that many practitioners are worried about at present. However, in the era of the Internet of Vehicles, Ichio Technology put the diagnostic device up, mainly to realize the control function for the vehicle. This is mainly reflected in the time-sharing lease business that broke out this year. For the service of the time-sharing company, it is a manifestation of precise service, such as unlocking, locking, whistling, flashing lights, and air conditioning, many of which are applied to time-sharing leases.

Yixiong Technology said: "In terms of customized service of the car factory, we are now customizing with some car manufacturers. Any one car has more than ten car electronic controls, each of which constitutes a gateway system. There are various data in the bus. Although the car factory has the agreement of these data, there is no way to collect and data the data." Therefore, in the segmentation field, there are still many enterprises that need such services, so this is the current advantage of the use of data in the Internet of Vehicles. A business model is a breakthrough to break the "satisfaction".

Written in the last <br> <br> car networked future blueprint has been drawn well, but currently limited to various reasons, there are still many practical problems in the application of the ground level, but this does not mean that at this stage there is no breakthrough, how The eve of this change to maintain tenacious vitality, waiting for the arrival of the wind, is the most important issue.

(Original title: What is the great magic of big data from the Internet to the Internet of Vehicles?)

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