What's more unsoundy behind the millet TV that beats LeTV?
Xiaomi TV, which has not had a big movement for a long time, seems to be determined to work hard for the next few years. For example, Lei Jun is willing to introduce a TV on the new millet phone conference that he is willing to worry about in the future. Face.
For a long time, Wang Chuan, the head of the millet TV that did not get the chance to show performance, did not sloppily. Through the update of the millet TV 3s, he directly told the media that the millet TV hardware is not losing money. This year, it does not pursue sales. If it exceeds LeTV, it is divided. Minutes of things.
Wang Chuan’s own confidence is enough to let many people forget that this is a comparison between two television brands with an annual sales volume of less than one million and a sales target set in millions for another year.
Of course, if you really speak with a real product, the future of Xiaomi TV is not as optimistic as Wang Chuan said.
Feverless millet and feverless millet TV
Even if you feel that Xiaomi’s mobile phone is already out of light, design and then plagiarism, configuration and then mediocrity, the system will be more advertising, but Xiaolong 800, 810, 820, 821 these top processors in various periods is the existence of real hit, worthy of the brand “fever†name.
In contrast, the rapidity of Xiaomi TV's "fever" is nothing like Lei Jun's product.
At the beginning of this year, Xiaomi first released 43,48-inch millet TVs for 3s, 1GB of running memory "over the era divide" re-debut, it is almost impossible to support the hardware indicators of the smooth operation of the system, not to mention heavy-screen games and other heavy TV applications.
The newly debuted larger-screen millet TV 3s also chose a “challenging era†style. Xiaomi’s two flagship new TV models use Amlogic’s T966 and T968 chips, which are currently on TV. Amlogic is similar to MTK in the mobile phone chip field and its products are mainly used in TV boxes.
The millet TV's universal 2GB operating memory configuration is in line with the mainstream standards, but the highest 1.8GHz quad-core Cortex A53 architecture Amlogic chip and the current smart TV's real flagship, Cortex A72x2+A53x2 architecture MStar 6A938 processor gap is obvious .
Even if we look at all the millet TVs that are currently being sold, the top-end configuration indicators will only fall on the sub flagship chip MStar 6A928 used by the 60-inch and 70-inch millet TVs 3, if they really want to target Wang Chuan, and at the same time The music of the fourth-generation Super TV adopts the MStar 6A938 chip and even the Xiaolong 810 chip. It's no wonder that he feels that Xiaomi TV does not need to run every minute.
Artificial intelligence is the next millet "black technology"
In history, Xiaomi was probably the first technology company to put the word “black technology†on the top of product promotion, even though the product didn’t seem to be “black†inside and out.
Along with the PatchWall puzzle wall of the new millet TV 3s and the first artificial TV operating system that followed, the word "artificial intelligence" was unexpectedly becoming the "black technology" defined by Xiaomi.
What kind of artificial intelligence is PatchWall puzzle wall on smart TV? The form of its presentation is nothing more than the realization of magazine-style layout and waterfall information flow on television screens. It is achieved according to Xiaomi's claim that it is focused on the precise delivery of different user's personalized contents.
It seems that the artificial intelligence advertised by Xiaomi is nothing more than the current efforts of most smart TV manufacturers. The interface design of PatchWall's puzzle wall can also be regarded as another kind of interactive UI similar to tiles and large icons. Extensions are also the benchmarks for nearly all smart TV UI designs.
On the contrary, the core technology of the latest artificial intelligence deep learning adopted by Xiaomi, a PatchWall puzzle wall, and the powerful back-office computing ability that perceives the user's family's preference, it is rather the specific information disclosed to the outside world at the conference of the millet TV 3s. Not enough.
The interpretation of artificial intelligence on the Internet includes such a level as "smart machines that can respond in a similar way to human intelligence." However, television is a special terminal device that faces all members of the family at different ages. The launch of the world's first artificial-smart TV is intended to achieve thousands of faces for TV content, but whether such a Xiaomi TV can accurately identify children in front of the screen each time without recommending to them Appropriate viewing of love movies, action movies and love action movies is obviously doubtful again.
The reality is that Apple, the global leader in technology, Google TV or Apple TV has not been labeled as "Artificial Intelligence." LeTV, a domestic Internet TV leader, has also made achievements in the field of cloud computing. Did not blindly play the concept of "artificial intelligence."
Millet TV at this time shouted "artificial intelligence" slogans grab a hot spot is no wrong, but unfortunately millet itself is just a hardware vendor and production third-party Android system.
Internet TV battle Xiaomi has been out?
It must be said that after the reshuffle of the industries where the survival of the fittest survived in these two years, the domestic Internet TV has gradually started a new situation. Xiaomi Leshi, who was considered by the industry as two emerging forces, has come to a different development trajectory.
Some people say that the newly released millet TV 3s equipped with a lower-end Amlogic TV box chip is secretly increasing prices in the back, to offset the cost increase caused by the recent increase in screen panel prices, in fact, the reason is that millet TV failed to master production The chain has enough right to speak.
In contrast, the old rival LeTV built its own set of supply chain system through a series of methods, such as taking shares in traditional TV manufacturers, and subsidizing hardware costs with its own content eco-services. It also relied on third-party resources. TV's millet, unable to follow the game.
On the other hand, the crisis of Xiaomi TV still lies in the fact that the user's stock and market share are constantly being marginalized. Today, LeTV has grown into a TV brand that is willing to compete with and runs ahead of the traditional TV manufacturers. The LeTV 919 fan festival sold for 36 hours. The results of more than 866 thousand TVs are incapable of catching up with the amount of Xiaomi TV's one year, and millet TV's “artificial intelligence†pushed by 3s. Can anyone say that millet will be under the pressure of the market and competitors? What's the trick?
Some people think that Xiaomi’s release of Xiaomi TV 3s is likely to be the last chance for Xiaomi TV to turn around, and it may be the last time Lei Jun left Wang Chuan’s deadline. Unfortunately, this time the product still does not have the momentum of the savior, and Wang Chuan, whose future is uncertain, gives people the feeling that the effort is more than a gesture.
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