The roof has undergone a significant transformation, and the development of distributed photovoltaic systems is now encountering challenges related to energy conversion and long-term sustainability. In 2017, one of the key business models for industrial and commercial property owners was investing in rooftop solar power stations, which promised a return on investment. However, this model relied heavily on maintaining a stable relationship with property owners over a 20-year period, creating uncertainty and risk.
A more effective approach involved collaborating with industrial and commercial clients through electricity tariff discounts rather than simple leasing agreements. This method aligned the interests of both parties and created a more sustainable partnership. With many companies entering the market offering incentives, a nationwide push for rooftop solar installations took place, marking a significant phase in the spread of photovoltaic technology.
However, by 2017, it became clear that this model faced limitations. Companies that relied solely on lease agreements or discounted electricity rates began encountering growth bottlenecks. As awareness of the true value of clean energy increased, the traditional business model started losing its appeal, signaling a shift in the industry landscape.
From the second half of 2016 through 2017, there was a growing understanding among roof owners about the economic benefits of solar power generation. Through interactions with various investment institutions, many businesses began to see the advantages of investing in distributed solar projects. This deepened their recognition of the long-term benefits of clean energy and the improving financial environment supporting such initiatives. As a result, some large enterprises with high-quality rooftops started to invest in their own clean energy solutions.
For clean energy investment companies, ignoring this trend would be a mistake. Staying true to the original mission of promoting clean energy and making it accessible to all is essential for long-term success and sustainable growth.
**Transformation Services**
As the industry evolves, the need for professional expertise in distributed solar investments becomes increasingly important. Companies that have already operated in this space have an advantage in terms of skilled personnel. New entrants must also develop the capability to manage project construction and understand the unique characteristics of photovoltaic systems. This shift represents a move from pure investment to integrated system solutions.
Companies that fail to adapt to these changes may face stagnation or even loss of talent. The ability to respond to market shifts is critical for survival and growth.
Although the use of distributed photovoltaics reached its peak in 2018 and 2019, the trend of owner-occupiers taking control of their solar installations became more prominent. Large-scale investors will likely partner with enterprise groups or transition into system integration service models. EPC (Engineering, Procurement, and Construction) companies are expected to benefit from this shift, with successful players combining joint ventures, system integration, and EPC services.
The most critical challenge lies in building strong, sincere partnerships across different sectors and enterprises.
In reality, focusing too much on the economic returns of solar energy while neglecting its role in low-carbon development has not been effective in driving widespread adoption. Most companies are not motivated solely by rental income or limited electricity charges. (JHC International New Energy Power, Author: Yin Qi)
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