Lianxin Technology Reports 60% Share Change TD Chip

In late April, after releasing INNOPOWER series of self-developed chips last year, Lianxin Technology once again released three TD independent chip Rc1710, LC1711 and LC1760.

At this point, Lianxin Technology, which has been independent for three years from Datang Mobile, has completed its full coverage of TD's overall chip market and its segmented products. At present, from the low-end wireless fixed phone market, to the high-end smart phone field, and to the future-oriented TD-LTE field, Lianxin Technology has a solution.

Liu Jitang, Vice President of Lianxin Technology, said in an interview with reporters confidently, “What the market wants is what we have.” He also said that Lianxin Technology expects to reach 25 million shipments this year. Assuming that China Mobile plans to sell 40 million TD-SCDMA terminals throughout the year, Lianxin Technology’s chip market share may exceed 60% in 2011.

The completion of the self-developed silicon strategic layout of the three new chip solutions, means that Lianxin Technology has completed the strategic layout of self-developed chips, which can fully cover the various market segments.

The three chips released this time are: LC1710TD-HSDPA/GGE baseband processor chip (55nm), LC1711TD-HSPA/GGE baseband processor chip (55nm) and the industry's first TD-LTE/TD-HSPA dual-mode baseband processing. Chip (65nm) LC1760.

According to report, the relevant programs and products of these three chips are expected to achieve mass production during the year. Among them, for the low-cost feature phone and wireless fixed phone market, based on the LC1710, Lianxin Technology has introduced the DTivyTML1710FP low-cost feature phone solution and the DTivyTML1710FP low-cost wireless fixed phone solution.

In the field of smart phones, Lianxin Technology has launched the DTivy L1711MS smart phone Modem solution that can be used in cooperation with many mainstream application processor manufacturers. The solution can cover high-end, medium- and low-end mobile phones and other intelligent terminals such as tablet computers.

For TD-LTE, Liu Jitang said that the LC1760 will support terminal manufacturers to launch data cards in the middle of this year to participate in TD-LTE scale technology trials. He said, "The release of the LC1760 is a roadmap for LTE multimode solutions, and the product is scheduled for volume production at the end of this year."

With its mature solution products: full-featured mobile phone solution DTivyTM L1808B (65nm) and single-chip smart phone solution DTivyTM L1809 (65nm), Lianxin Technology has achieved comprehensive coverage of converged terminals, feature phones, and smartphones.

"Curve" to attack the high-end smart terminal TD Union Secretary-General Yang Hao said that relying on the efforts of chips, software, test instruments, and terminal enterprises, the entire TD industrial chain tends to be more mature. With the development of the entire market network and the improvement of terminal capabilities, data services will gradually become the mainstream of TD service applications. The TD industry has already passed from the introduction of 2G services to the development of characteristic 3G services, and has gradually entered the full range of data services. development stage.

Data service is a prominent feature of the 3G era, and its development is inseparable from the support of smart terminals. In fact, not too long ago, China Mobile had already launched 12 million intelligent terminal bids. It is understood that the bidding direction of China Mobile is mainly in the middle and high-end smart terminals.

Previously, for the TD low-end smart terminal market, Lianxin Technology has LC1809 and other solutions. The LC1711MS is expected to help the core technology to open another market, Lianxin technology is relying on this product, is "curve", rapid advance TD in the field of high-end smart terminals.

On the one hand, foreign companies in the field of AP have obvious leading advantages. Domestic manufacturers have a long research and development cycle and have greater risks in market competition. On the other hand, Lianxin's advantages in TD are actually in the field of wireless communications.

The low-cost and stable Modem matched with the high-end APs will provide medium- and high-end smartphones that are expected to help Lianxin Technology catch up with the wave of demand for mid-to-high-end smart terminals that may emerge in the market. According to report, at present, Lianxin Technology LC1711 can successfully adapt more than 30 kinds of AP.

In fact, many international leading semiconductor manufacturers all have strong AP capabilities. As long as these manufacturers replace Modem with TD Modem, high-end TD-SCDMA smart phones will appear in large numbers.

In addition, due to its low power consumption and small size, the LC1711 also has an important market in the area of ​​tablet PCs and various types of smart terminals. Even its solutions and its subsequent evolution products can be applied to the Internet of Things (IoT) and Vehicular Interconnects.

"The biggest feature of the Chinese market is that it is popular and cheap. The integrated solution of AP and Modem has a great price advantage." Liu Jitang said, "What the market needs is what we do."

Changing the TD chip pattern Looking forward to this year's TD chip market, Liu Jitang said that this year's core chip shipments will reach 20 million to 25 million pieces; in this, the ratio of its self-developed chips will achieve rapid growth, close to 90 %.

"Compared with the shipment ratio in 2010, the proportion of self-developed chips and joint chips will be reversed in 2011," Liu Jitang said.

According to report, in 2010, Lianxin Technology achieved a total shipment of 13 million pieces, of which about 1.5 million chips were self-developed, accounting for about 12%. If the ratio of self-developed chips to joint chips is reversed, the proportion of self-developed chips shipped this year will be close to 90%.

The so-called joint chip, which is a joint solution launched by Lianxin Technology and MediaTek.

“The number of customers still using the joint solution of MediaTek and Lianxin Technology to develop mobile terminals is decreasing.” Liu Jitang said, since Lianxin Technology released its own chip, based on the LC1808, LC1809, and LC1708 solutions, through China There are more than 70 models added to the mobile test, network access, and research terminals.

In spite of this, Liu Jitang stated that Lianxin Technology will also continue to support customers' choice of joint products (Lianxin Technology, MediaTek).

In fact, since the launch of Lianxin Technology's self-developed chips, the TD chip market has begun to change.

In October last year, Lianxin Technology successfully developed the chip LC1808 from China Mobile and won the highest bid from a single machine (Yulong F600). As of March 20 this year, Lianxin Technology's customer research, testing, and mass production projects have reached 365.

“In addition, the distribution of terminals also covers smartphones, fixed-line phones, readers, and tablet PCs, etc.” Liu Jitang revealed that from the perspective of customer terminal storage products, more than 40% are mobile phones, but they also include other products. Products such as netbooks, data cards, etc.

According to the reporter, Lianxin Technology has determined its future technological evolution route. This route is divided into three dimensions: communication standard, chip technology and software platform.

Among them, Lianxin Technology will consider dual-mode support for LTE TDD/FDD (R9) and DC-HSPA in 2012 in terms of LTE format, and smoothly transition to LTE_A (R10) version in 2013 to support WCDMA and MC-HSPA+. In the field of chip technology, Lianxin Technology plans to upgrade from the current 65nm to 40nm in 2012 and to 28nm in 2013. Lianxin Technology believes that LTE requires a huge amount of computation, and 28nm may be more suitable for LTE chip technology.

In terms of software platform, Lianxin Technology adopts the same strategy of both LARENA and Android, and gradually realizes support for the rest of the platform products. Lianxin Technology's plan is from the self-developed LARENA3.0, upgraded to 3.1, 3.2 versions this year, and to the 2012 LARENA series upgraded to 4.0 versions. LARENA is a mobile internet terminal brand independently developed by Lianxin Technology.