With the billion-light LED bulbs entering the convenience store in May this year, Taiwanese consumers have embraced the LED lighting products. In addition to continuing to expand the market access layout, Yiguang has only introduced LED bulbs from other industries. In the retail channel market, the company recently launched a full range of LED lighting products, including 4 inch, 6 inch LED downlights, ring lights, light steel frame lights, and will officially launch 10 watt full-circumference LED bulbs at the end of October. The market channel and product line will strengthen and bless. Yiguang expects that the proportion of LED lighting revenue will be more than 10% by the end of this year.
In May this year, Yiguang and the chain convenience store leader unified super cooperation to launch a unit price of 299 yuan (new Taiwan dollar, the same below) LED bulbs, limited to 100,000, resulting in the market buying trend, officially expanded into a new retail channel. In the second half of the year, the company continued to expand its market access. The Taiwan market segment, including Tellus House and HOLA under the Tellus Group, and RT-Mart, Runtai, and other retail channels, can see Yiguang Lighting products; In the Hong Kong market, Yiguang Lighting products were selected in the chain of life stores in Japan City; the entire mainland sales base has increased from 40 at the end of last year to the current 160.
In the first half of this year, Everlight's market share in the LED brand lighting market in Taiwan was about 60%, which was the first in the market. But in fact, LED lighting only accounts for about 8% of Everlight's revenue. Faced with the approach of the market's largest competitor, Delta Electronics, Yiguang continued to expand its channels and push new products in the second half of the year. By the end of this year, Yiguang expects LED lighting revenue to account for more than 10% of the revenue, and stabilize the city's top spot.
Benefiting from the backlit orders, the third quarter of the company's non-consolidated revenue reached 4.469 billion yuan, a quarterly increase of 3.68%, showing a quarterly growth trend, performance in line with expectations. The fourth season will be relayed by lighting orders, but the proportion of LED lighting is still low. With the traditional off-season in the fourth quarter, Yiguang estimates that revenue will fall from the peak in the third quarter.
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